Bacardi Martini - US

“From the point of view of responding quicker to sales queries, BlackBerry will help capture more information and avoid sales being lost to the competition.”

Jay Patel IT Service Desk Manager, Bacardi Martini

Industry: Other
Region: EMEA
Company Size: Large
Solution: BlackBerry® Enterprise Solution

Full Story

Challenge

Needed to find a solution that would allow its sales team to serve its wide network of customers
Wanted to enable its sales team to stay connected to corporate email without having to find a ‘Wi-Fi hotspot’
Needed to migrate the address books of a hundred-plus mobile phones to the BlackBerry smartphones

Solution

BlackBerry® Enterprise Server
BlackBerry® smartphone

Benefits

Reduced average monthly phone bill by between £7,000 and £10,000 – down roughly a third
Increased communication through email and instant messaging and less through phone and SMS
Respond quicker to sales queries and less sales lost to the competition
Increased mobility resulting in 1 or 2 more customer visits conducted per day