Giraffe Restaurants

Industry: Other
Region: EMEA
Company Size: Medium
Solution: Mobile communication with field staff

“BlackBerry is an excellent communication tool for business. When you want to get your message out to 15 ops managers, there's no better way.”

Juliette Joffe restaurateur and co-founder, Giraffe

Full Story

Challenge

As founder of a UK restaurant chain, Juliet Joffe has to balance her personal life with 43 branches and 5 franchises
She also needed a reliable way to communicate with all of her operations managers and ensure efficiencies in the management of each restaurant

The BlackBerry smartphone has allowed Joffe to follow her business in almost real-time, wherever she is, helping her make the most of every working minute
Through implementing the BlackBerry solution across the business, Joffe is now able to communicate more effectively with her ops managers, creating a culture of efficiency and rapid responses
Joffe has now introduced BlackBerry Playbook to the business, using office functions and video-chat with a view to further improving the quality of working time