“BlackBerry is an amazing tool for SMEs [Small and Medium Enterprises]. It enables them to improve business processes by taking non-disruptivebaby steps.”
marketing director, KNR Flat Rock
- Industry: Retail/Wholesale
- Region: EMEA
- Company Size: Small
- Solution: Order-taking application, mobile email
- KNR Flat Rock’s sales force only spends a small number of hours a week in the company’s offices.
- As the company grew it became more difficult for the management team to communicate with its sales force.
- In addition, the company’s manual fax-based order-taking system could not meet its needs
- The company’s salespeople and management team are equipped with BlackBerry® smartphones, used by everyone for mobile email and calendar access
- KNR Flat Rock worked with Mobile At Work to develop a bespoke order-taking BlackBerry application and deployed it with BlackBerry® Enterprise Server for Microsoft Exchange.
- The deployment has helped the sales force develop a sense of team spirit and camaraderie.
- Data entry errors have been almost eliminated.
- Support staff have been freed up to concentrate on customer-orientated services.