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Miss O & Friends

The BlackBerry smartphone has made our company way more efficient. I can respond to advertisers or make changes to the website right away, when minutes matter. I can’t imagine running the business without it.
Juliette Brindak CEO
  • Industry: Other
  • Region: Global
  • Company Size: Small
  • Solution: BlackBerry Messenger (BBM™)
Full Story


Running a family-friendly online portal for tween girls, Juliette Brindak needed a smartphone that would help her be available around the clock to update the website, respond to advertisers and sponsors, and conduct media interviews—regardless of the time zone.


The core members of Miss O—including management and technical staff—switched to BlackBerry® smartphones and started using BlackBerry® Messenger as their primary means of communication. Juliette also started using Google Maps™ mapping service on her BlackBerry smartphone when she traveled, and Facebook® for BlackBerry® smartphones to share content online and communicate with her team.


  • Ability for distributed workforce to communicate better
  • Faster turnaround times for clients, media and fans
  • Ability to protect data and sync contacts
  • Millions in revenue saved