“With the BlackBerry solution, we’ve seen more teamwork and cohesiveness because of the information our salespeople can share and react to. Ultimately, that’s helping us increase sales, while lowering our operating costs.”Suren Fonseka Systems Analyst
- Industry: Retail/Wholesale
- Region: North America
- Company Size: Medium
- Solution: iDIG Mobile, BlackBerry® Messenger (BBM™), BlackBerry Enterprise Server Express
Petitpren, one of Michigan’s largest beer wholesalers, had challenges getting timely information to respond to its customers’ needs. The sales team wanted access to mobile email and Petitpren had outgrown its previous Windows® Small Business Server environment.
Petitpren deployed BlackBerry® Enterprise Server Express, making it easier for salespeople to communicate while on the road. Petitpren also developed a sales application called iDIG® Mobile, which runs on the BlackBerry smartphone. The application is designed to provide almost immediate access to sales data, allowing sales reps to view important information while on the road.
- Ability to respond more quickly to customer requests
- Ability to add more mobile users, without extra costs
- Reduced operating costs
- Tight integration with a Microsoft® Exchange environment
- Access to sales information on-the-go