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Professional Footballers’ Association

The BlackBerry PlayBook has helped transform the work of the Coaching and Education departments at the PFA.
John Kilburn Director of IT & DigitalCOmmunications, Professional Footballers’ Association
  • Industry: Other
  • Region: EMEA
  • Company Size: Small
  • Solution: BlackBerry PlayBook
Full Story


  • The Professional Footballers’ Association (PFA) wanted to improve the way it delivered feedback on training, making the process more immediate, accurate and practical
  • It wanted to use technology to improve the quality of its training offering


  • BlackBerry® smartphone
  • BlackBerry® PlayBook


  • Introducing the BlackBerry solution to the PFA meant that the Coaching and Education departments were able to start using video and photo capture as part of its feedback on training, improving the quality and impact of its reporting
  • The solution also enabled the PFA to archive its documentation efficiently resulting in better long-term value
  • By introducing the BlackBerry solution, trainers are able to offer more immediate feedback directly from the field which has helped to improve the quality of training