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Venues Event Management

Tablets aren’t new in the events business, but the BlackBerry PlayBook offers capabilities that the others don’t. It definitely adds to the success of the event, whether on the client’s side in terms of impact and memorability, or on our side, in terms of content production and management.
Anita Lowe chief executive, Venues Event Management
  • Industry: Other
  • Region: EMEA
  • Company Size: Small
  • Solution: Mobile communications and BlackBerry PlayBook
Full Story


  • With an impressive roster of clients, Venues Event Management is relied upon to deliver events with a high value add
  • It needed to encourage event attendees to interact and participate, as well as to deliver content in a creative way that would make them more enthusiastic about the event they were attending


  • BlackBerry® smartphones
  • BlackBerry® PlayBook
  • BlackBerry® Enterprise Server
  • BlackBerry® Messenger (BBM™)


  • Retention rates proved to be considerably higher when the company delivered content using the BlackBerry PlayBook, enabling Venues Event Management to better meet its client’s requirements
  • For content developers and producers, the solution is easy to use and manage because it supports formats already being used
  • Venues Event Management is also able to control which content is shared with which participants, ensuring that confidentiality is maintained