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Young Drivers of Canada

Since the deployment of BlackBerry smartphones throughout our workforce, we have dramatically reduced the number of missed or canceled lessons.
Peter Christianson President
  • Industry: Distribution/Transportation
  • Region: North America
  • Company Size: Medium
  • Solution: BlackBerry smartphone, BlackBerry® Messenger (BBM™), GPS navigation tools
Full Story


Young Drivers needed to stay connected with young students, prevent missed appointments and retain the best driving instructors. The company needed a standard company-wide mode of communication that would help mobile instructors get quick updates on the status of their appointments and enable them to reschedule appointments efficiently.


The company equipped its instructor force across Canada with BlackBerry® smartphones so instructors could stay connected with students, parents and the head office for lesson updates while on the road.


  • Improved communication between head office, mobile instructors and students
  • Reduction in missed or late appointments
  • Improved employee satisfaction
  • Increased transparency and accountability in communication